Join us for this year’s virtual events and outdoor restaurant wine luncheons and dinners that comply with NM health mandates.

Our 2020 Virtual Event

On behalf of our Santa Fe restaurant community, we all hope you are all staying safe and healthy this year during these uncertain times. Our world-class winery and Santa Fe restaurant partners want to stay engaged with you this year, so we are offering a safe and virtual schedule of contactless events on September 23rd thru 27th, 2020. We have worked closely with our governor and have created events that comply with New Mexico’s Covid-19 health mandates (see current order here: And, our wineries and restaurants have worked closely with us to put this virtual schedule together for you.

So, please join us the last weekend for this September for these events, Virtually The Best (and only virtual) Santa Fe Wine & Chile Fiesta ever:

VIRTUAL LIVE AUCTION (Friday September 25th at 6:30pm)

Auction Registration begins August 15th from our website and will run through September 25th, and it costs nothing to register or to bid. We will have 40 great live auction lots of wine and wine-related experiences for you to bid on. Our Live Auctioneer, Greg Quiroga, will be live from his studio in San Francisco and guests will be able to tune in and watch and bid with friends from their homes around the world. To make your experience more liquid, we have put together a schedule of Virtual Wine Tastings that will run for the hour preceding the start of the Auction. Some of the best winemakers from around the world will be your host for these virtual wines tastings (See description below). Santa Fe Wine & Chile Fiesta is a non-profit 501c(3) whose mission it to market our Santa Fe Restaurant community as the world-class destination that it is and we greatly appreciate your support.

SILENT ON-LINE AUCTION (Friday September 18th thru Sunday September 27th)

When you register to bid on the Virtual Live Auction, you are automatically registered for bidding on the silent auction. The hard working Board of Directors of the Santa Fe Wine & Chile Fiesta will have 80 unique wine, wine-related and other items for you to bid on. Silent auction bidding begins at Noon on Friday September 18th. You can bid on as many items as you like and will be notified by text or email when you have been outbid. Items will also include a close-out “buy it now” bid. Silent auction bidding will close on Sunday September 27th at 5:00pm MT.

VIRTUAL WINE TASTINGS (Wednesday thru Saturday)

We are all experts on Zoom now, right? How many times do wish you could crack open three bottles of wine during your hour-long Zoom session? Now you can. These unique virtual wine tastings will be hosted by virtually some of the best winemakers and owners from around the world - like David Ramey or Ramey Cellars, Beth Novak-Milliken of Spottwsoode, and Mark Vernon of Ridge, just to name a few. With your registration for a Virtual Wine Seminar, you and your guests at home will get a private hour of wine history and tasting with these winery principals, and they will taste the same three wines with you and your guests that come with your virtual wine tasting. So get together with some of your favorite wine friends, sign up for a Virtual Wine Tasting, get your three-pack of special wines from us and taste at home with the stars of the wine-making world.


One of Santa Fe’s best culinary attributes is our restaurant patios. We have so many great outdoor patios and our participating restaurants look forward to hosting you for a special wine event outside following our NM State guidelines for dining (no parties larger than 6, tables spaced at least 6 feet apart). Many of our winery partners have signed up to provide unique wines for these dinners so it will be “SWFC-special” as usual. In addition, we had the brilliant idea that since SFWC Fiesta is not hosting it’s usual daytime events, we are encouraging our Santa Fe Restaurant and world-class winery partners to put together themed winery luncheons. So if you thinking you are missing out on Rosé all Day, or Fried Chicken & Champagne or other of our signature events, look to our restaurants who will be hosting winery luncheons to take their place.

Thank you to all the sponsors, Santa Fe restaurants and world-class wineries who help to make this happen, this and every year. And a great thank you to you, all the food and wine enthusiasts who keep returning to Santa Fe supporting our great restaurants. Meanwhile, stay safe and sign up for this year’s virtual events and keep supporting our Santa Fe restaurant patios. Thank you!


Michael Trujillo

(505) 930-2888

Executive Director

Greg O’Byrne

(505) 690-4499