Create Account / My Profile
In the upper right of the website header on every page, just above the red bar, you’ll see a set of three links: My Account, View Cart and Login/Logout. These links can be used to create a new account, retrieve an existing account forgotten password, login to your account, check/change your stored account details, and to view your order history and other items.
  • Simply enter your email address and password to login.
  • Click on My Profile to view or edit your billing & shipping information.
Create Account
Even if you have never ordered from Santa Fe Wine & Chile Fiesta before, you are now able to create your account before tickets go on sale so that you’ll be ready to press the button at 9am Mountain Time on the first business day after July 4th. Simply click on My Account, then Create A New Account.
Order History
Within My Account, you will be able to see our records of all event tickets that you have purchased within the last few years.

Making Changes

To make any changes to your billing or shipping information, you must enter your current password twice at the upper left of your My Profile section along with your changes.
My Profile and simultaneous orders
Please note that if you have already begun shopping (For example you don’t access My Profile until July 6th at the same time you intend to make a purchase), any changes you make immediately prior in My Profile will not reflect in your current order checkout process (you will also need to please check the billing and shipping information on the order checkout page – it will not match any changes just made in My Profile). Changes will be remembered for your next and future orders.
Forgot Password?
If you have forgotten your password, but you remember and have access to check the email address you used, then on the Login page, click the Forgot Password link and enter your email address. A link to reset your password will be emailed to you.
Changed Email?
If you still have access to check mail (or have mail forwarded) from your former email address, then you can use the Forgot Password link, then login, go to My Profile and there, as long as you enter your password twice, you have the ability to change/update your email address.

Tickets go on sale 9am Mountain time the first business day after Independence Day. For 2015 that will be Monday July 6th.
Prior to that time, you may browse the event schedule.
Event schedule should be posted by the last week of June.


You will not see the “Proceed to Checkout” button on the bottom of the “View Cart/Shopping Cart” page until you have either logged in with an existing account, or you have created a new account.

NOTE: Only one account may exist per email address. If your current email address has been used on this website before, you will be required to log in to the site in order to checkout. If you have forgotten your password, simply click the “Forgot Your Password” link at the bottom of the Login screen. An email will immediately be sent to you from which will contain a clickable link that will allow you to set a new password for your email address. If you don’t see the email immediately, be sure to check your spam folder.

Log In & Password

In order to purchase event tickets, you will need to log in. There are two ways:

  1. After adding items to your cart, you need to log in (or create an account) before you may Proceed to Checkout; or
  2. You may Login at any time by clicking the right side Login link in the site header, just above the red bar on every page of the website. After logging in, you will be taken to the My Account page.

What if I’ve used the site before but I have a new email address?

  • You can login to your account, then go to My Profile, where you can change your email address as long as you provide your password twice and as long as you don’t have the same email address as another previously-existing account.
  • You may also just go ahead and just create an all-new account.
  • During business hours and subject to staff availability, you may call us and we can help to locate your old account and change your email address with you
  • For security reasons, Santa Fe Wine & Chile Fiesta staff do not have access to current passwords.

How to Place an Order

  • Browse events/tickets
  • Select quantity desired
  • Click Add To Cart next to the quantity and below the description of an event
    • For Grand Tasting tickets and parking passes, they are purchased through a separate ordering process on our partner website. There will be a link to the ordering page in place of the quantity selection for these tickets once tickets have gone on sale.
  • Login (or Create Account – requires a unique, new email address)
  • Click Proceed To Checkout
  • Verify your billing address, shipping address and email address
  • Click Pay by Credit Card
  • Enter Credit Card Information and click Submit
  • After verification, a thank you/printable receipt page will display and an email receipt will be immediately sent to you
  • If you do NOT see the “Thank You for your Order” page or receive an email order confirmation, then your order has NOT been completed!
  • Grand Tasting tickets and Parking Passes are print-at-home eTickets. You must bring your printed tickets with you to the event. One ticker per person. Each ticket will scan one time only.
  • No tickets will be mailed. All non-Grand Tasting tickers will be available at Will Call at the Santa Fe Wine & Chile Fiesta Hospitality Desk in the lobby of the Santa Fe Community Convention Center beginning Monday the week of the Fiesta. Aspen Vista Terrace tickets will need to be picked up at Will Call.
  • We do not have a waiting list for sold-out events. If you are interested in a sold out event, please check the hospitality desk Bulletin Board or online Ticket Exchange after September 15.

How to Subscribe to the Email Announcement list

  • Enter email address in the white box at the top right on every page, then click the > (right arrow) button
    • Another website window will popup (make sure that you ALLOW popups on our website) requiring you to fill in your first and last name, then click Join button

You are also given an option to add your email address to the email list at the time of checkout for each order.

 Who’s Pouring/Who’s Cooking & “Detail” Pages – Wineries and Restaurants now edit their own pages on this site, where not only can you see their logo, but some information about them, contact information, website link and best of all a preview of what items they will be bringing to the Santa Fe Wine & Chile Fiesta and if you’re lucky – a recipe or two!


If you are a winery or restaurant participant and would like to edit your detail page, please:

  1. If you do not already have an account (email address and password) on this site, then:
  • First create an account by clicking My Account then Create A New Account
  • Complete all information and click the Register button, and then
  • Call or email our office to speak with staff so that we can authorize your account as a “Participant Admin”
  • We will then give you further page-editing instructions
  1. If you DO already have an account on this website (email address and password), and you know your password and are currently able to log in, please:
  • Call or email our office to speak with staff so that we can authorize your account as a “Participant Admin”
  • We will then give you further page-editing instructions
  1. If you have an account, but don’t know your password, simply use the Forgot Your Password link on the Login page to set a new password for yourself, and then:
  • Call or email our office so that we can authorize your account and we will then give you further page-editing instructions

NOTE: A user account may only edit one restaurant or one winery. If a single person needs to be the editor for more than just one, then you will have to have an additional email address to create an additional account.